Legal

Cookie Policy

BRIGHT&MORE, whose registered office is located at Vijverstraat 72, 3040 (SAR) Huldenberg, which is registered in the Crossroads Bank of Enterprises under number KBO n° 0882.672.878, RLE Brussel, with email address: hello@brightandmore.com website www.brightandmore.com and phone number +32 (0) 476 45 15 06 (hereinafter referred to as 'we/us/our'), uses cookies and similar technologies on its website.

For simplicity, we refer to cookies and similar technologies as "cookies." Through this cookie policy, we aim to inform you about the cookies we use on the website, the reasons for their use, and how you can delete or disable cookies.

1. What are Cookies?

A cookie is a small text and number file that we store in your browser or on your computer's hard drive. This allows us to remember your preferences when using our website (e.g., language choice). Unless you have adjusted your browser settings to refuse cookies, our system will place cookies as soon as you visit our website. The cookies we use on this website are safe and intended to make your visit as pleasant as possible. We anonymize the data we collect via cookies as much as possible.

2. Types of Cookies

Cookies may be classified based on their origin, purpose, and duration of storage.

By Origin

  • First-party cookies are cookies that we manage ourselves. We use these, for example, to ensure that our website functions properly. This enhances the quality of our online services.
  • Third-party cookies are cookies placed by a domain name other than that of our website. If you visit our website and a third party places a cookie through our website, this is a third-party cookie. Through a third-party cookie, certain data from your visit or use of our website can be sent to this third party.

By Purpose

  • Essential or strictly necessary cookies are, as their name suggests, necessary to use a website, to provide certain functions you request, and to ensure secure identity verification.
  • Functional cookies are cookies that ensure the website operates properly. They store information about your choices and preferences on our website (e.g., cookies for remembering log-in or registration, your language preference, items in your shopping cart).
  • Non-functional cookies are cookies that may be placed for statistical, social, targeting, and commercial purposes. They are not related to the purely technical support of the website.

Statistical cookies allow us to determine which pages of the website you visit, where your computer is located, etc. (Google Analytics, Google Tag Manager, Hotjar).

Social cookies enable the user to directly share the content of the visited website with others via social media (Facebook, Twitter, LinkedIn, YouTube).

Targeting cookies allow a profile to be built based on your browsing behavior so that the displayed advertisements are tailored to your interests (Facebook).

Commercial cookies track how many and which advertisements have been shown to a user (Google Adwords and Bing ads).

By Lifespan

  • Permanent cookies remain on the user's device for the duration specified in the cookie. They are activated each time the user visits the website that placed this cookie.
  • Session cookies allow us to simplify and link a user's actions during a browser session. A browser session begins when a user opens the browser window and ends when they close the browser window.

3. What Type of Cookies Do We Use on This Website?

Our website uses strictly necessary and functional cookies to distinguish your usage preferences from those of other users of our website, to facilitate easy navigation between different parts of our website, to identify you, etc. This helps us provide you with a better user experience when you visit our website and also allows us to optimize our website.

Strictly Necessary and Functional Cookies

NameDomainLifespanPurpose
cf_bmThird party (Hubspot.com)1 dayDistinguish between human and bot
cookietestFirst partySessionDetermine cookie consent
test_cookieThird party (doubleclick.net)1 dayVerify browser cookie support
wg-slugsFirst partyPermanentRemember language preference
_li_id.xxxxFirst party (leadinfo.com)2 yearsDetermine new/returning visitor
_li_ses.xxxxFirst party (leadinfo.com)SessionTrack visited pages in session

Statistical and Analytical Cookies

NameDomainLifespanPurpose
_gaFirst party2 yearsDistinguish users
_gidFirst party1 dayDistinguish users
_gatFirst party1 dayLimit request rate
_dd_sFirst party1 dayRecord speed and performance

Tracking and Advertising Cookies

These cookies are used only with your consent via the cookie banner. You can withdraw your consent at any time.

NameDomainLifespanPurpose
ptq.gifThird party (hubspot.com)SessionAnalyze visitor behavior
gcl_auFirst party3 monthsMeasure ad efficiency
ads/ga-audiencesThird party (google.com)SessionAnalyze visitor behavior
pagead/1p-user-list/#Third party (google.com)SessionTrack product interest and interaction

Leadinfo Service: We also use the lead generation service provided by Leadinfo B.V., Rotterdam, The Netherlands, which recognizes visits of companies to our website based on IP addresses. For additional information, please visit www.leadinfo.com. You have an opt-out option at www.leadinfo.com/en/opt-out.

4. Accepting Cookies

Upon your first visit to our website, a cookie banner will appear. This banner informs you about the cookies we use and asks for your consent to use non-essential or non-functional cookies. You are free to agree or decline.

5. Manage Cookies

The duration a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing, while persistent cookies remain until they expire or are deleted. Most cookies we use last and expire between 30 minutes and two years from the date they are downloaded to your device.

If you do not want websites to place cookies on your computer or wish to delete your cookies, you can change your cookie settings in your web browser. These settings are usually found in the 'Options' or 'Preferences' menu of your web browser.

Browser-specific instructions:

Useful information about cookies can be found at www.allaboutcookies.org and www.youronlinechoices.com/be-nl/.

6. Applicable Law and Jurisdiction

This Cookie Policy is governed by, interpreted, and executed in accordance with Belgian law, which is exclusively applicable in the event of any dispute. The courts competent for the location of our registered office have exclusive jurisdiction to adjudicate any dispute that may arise from the interpretation or execution of this Cookie Policy.

7. Changes

We may modify, supplement, or amend this Cookie Policy from time to time without prior notice. We therefore invite you to consult the latest version of this policy on our website at all times.

8. Do You Have Any Questions?

You can always contact us via the email address provided above.

Contact Information